Monthly Archives: July 2017

Why Updating Your Website is the Need of Time?

Each of the phenomenal happenings worldwide has a predefined standard. It provides an additional professional touch to make everything eye soothing and useful to the human beings. In the same way, the world wide web has some standard connotations, adhering to which you can make a website online and create a robust online presence of the desired business, services or products. Here in this blog, we are going to discuss some web development ideas that will make you understand the importance of an updated website.

Website Development

1. Providing a visual appeal
The professionalism of anything is responsible for making anything more intuitive and interacting. For example, a professional chief executive officer of a company is the main representative of a company and the ideology and the strength of the company get reflected through his personality. In the same way, providing a professional outline to a website is essential in order to remain competitive. As per the latest trend, your website should be updated with the visually appealing graphics and other elements.

2. Making it responsive and mobile-friendly
Responsiveness is the new set trend of any of the websites running globally. If a user is unable to access your website through his smartphone or tablet, then he is not going to make efforts to open his laptop or computer in order to open your website. Even, Google has now focused on ranking mobile index at first, so it is an important aspect to make your website responsive and mobile friendly. Responsive websites run as per the convenience of the users, so you should update your website and make it truly responsive in order to grab the attention of potential customers.

3. Advanced coding and technique
In order to make your presentation globally and to reach to the worldwide audiences, it has become essential to follow the web standards. The source code of your website must be valid and it should be SSL certified so that users can trust while browsing through the web pages. Your website codings and techniques should adhere to the latest versions, framework and feature rich. It should have a fast loading speed otherwise a user takes no time in switching to other websites by closing the current one.

A reputed web development company in India can help you in updating your website as per the latest norms, Google’s algorithm, and the users’ preferences. After having an updated website you will have the more probability to get online leads and establishing your business brand image across the sphere.

Top 4 Reasons to Develop Accessible Websites

Disabled people have to face various problems in accessing the websites. A simple website cannot be accessible for the people who are visually disabled but with a proper website code such as HTML that can provide the textual equivalent to visual information can access the information using text-to-speech software or text-to-Braille hardware.


To make an accessible website, you need to develop a website in such a way that it remains compatible with assistive scanning keyboards and screen readers. Such techniques help the organizations in enhancing their reach to the wide range of audiences.

1. Help People with Disabilities
There are various people who are suffering from certain kinds of disabilities like motor, cognitive or sensory disabilities. They are unable to get the same information through digital means which we are able to access easily. Accessible websites help them in interacting with the information with the help of their friends or family. People who are blind, deaf or any kind of disability of body organs like hand damage, can access the information if there is an accessible website to serve their purpose.

2. More Visitors and Market Growth
If your website is accessible for the disabled people also, then they can become a part of your targeted audiences. For example, if a person in a wheelchair is not able to ride a motorcycle then it doesn’t mean that he is not going to browse throughout the commercial websites selling bikes. He may be interested in buying the same for someone else, his relatives, friends or family. So, for the business growth, it is essential to make your eCommerce website more accessible for all sorts of audiences.

3. Multiple Devices and Browser Access
Accessible websites which are developed as per the web standards perform well on all the browsers and across multiple devices. It results in increasing number of the potential customers.

4. Improves Site Usability for Everyone
If a disabled person is able to use your website thoroughly then it can be easily used by everyone. None of your targeted audiences have to compromise on site’s interactivity and thus you are able to grab more potential customers with an accessible website.

If you are desiring to develop an accessible website to get more potential reach in global market then the expert’s at SynapseIndia, the most recognized website development company in India, will make this happen for your business.